Hey, I'm Adeel

I'm a Digital Strategist with a combined skill-set of Digital Design, (Frontend/Backend) Coding and Digital Marketing (SEO, AdWords, Conversions, Social). I've won Web Guru award and got thrice nominated by Awwwards, CSSReel and HTML Awards.

Web Design is a mix of Craft, Science, Storytelling & Philosophy

You can't do today's job with yesterday's methods and be in business tomorrow. And that's why businesses nowadays need a responsive website that not only looks good in all devices but also converts visitors into inquiries & more business.

What do I actually do

I don't just develop a website for my clients, I take the time to understand each client's needs and build a strategy and plan on how to optimize their web presence. Some of those strategies are as follows:

  • Custom Web Design
  • Adobe Photoshop & Illustrator
  • User Interface (UI) Design
  • User Experience (UX) Design
  • Branding and Logo Design
  • Website Design for Smartphones
  • Interactive Graphics & Illustrations for the Web
  • Aesthetically Pleasing Typography
  • I Design It Until You're Happy
  • Responsive, Mobile Optimized Websites
  • Interactive Frontend Development
  • HTML5, CSS3, jQuery, AngularJS, Bootstrap
  • Web Apps with PHP & MySQL Database
  • My Preferred MVC Framework: CodeIgniter
  • E-commerce (Custom & WooCommerce)
  • WordPress (Themes plus Plugins Dev)
  • Big Data Apps with MEAN Stack
  • Advanced Search and Inventory development
  • Profile Management and User Registration
  • Website Speed Optimization
  • Source Code Optimization & Minification
  • Source Code Management with GitHub
  • Content-based Digital Marketing Strategies
  • Keyword Reseach & Analysis
  • On-Page SEO, Code Optimization
  • Creation of High Quality Content
  • Off-Page SEO, Quality Link-Building
  • Conversion Rate Optimization
  • Social Media Marketing
  • AdWords, PPC & Paid Search Marketing
  • Average Monthly Cost Less Than $1000
  • Weekly and Monthly Progress Reports

Sing with Echo

I used to lead a team of web designers and developers. Below is an intro song we recorded three years back.
*Update: We worked together as a team for 6+ years but from last 3 years I'm taking up work as an individual.

Freelancer Song

Working Since









My Latest Work

  • Client:

    First, I custom designed 11 mockups of different pages in Photoshop (View Mockups). Then coded these mockups into responsive web pages with html / css / js and then developed half of the features with Smart eCart ecommerce. The rest I had to custom develop and integrate with WordPress & database.

    Quodo basically enables teachers to signup and publish classes, and students can book the classes, leave reviews for teachers and lots of other features. This was a unique platform with high-end requirements. The custom design and development of all the pages and features consumed 2 months. Visit The Website.

    Team Intro
    Testimonial from Robert (Video)
  • Client:
    Online Couch

    I designed the Logo & Responsive Website Mockups (Desktop & Mobile Mockups) for Lisa Thomas, Sex Therapist. After her approval, I implemented these designs on WordPress. She was an amazing client to work with, didn't request for many revisions. So I was able to complete her website within 3 weeks.

    Before launch, I did some basic SEO for her website and optimized site's source code, CSS, JS files & images to improve the loading speed. She was very happy with the outcome and gave me a testimonial after project's completion. Visit The Website.

    Team Intro
    Testimonial from Lisa (Video)
  • Client:
    Adwords Nerds

    I designed a Logo Concept based on 'Nerdy' Glasses, in reference to their brand name and their CEO who also wears glasses. Then I designed the desktop and mobile mockups for their new website. They loved the custom look of their website and the blog. I also designed graphics, backgrounds and illustrations to take their web design to the next level.

    They approved all the designs immediately, so I started coding them into funtional web pages with HTML5, CSS and jQuery. To make them fully mobile responsive, I used Bootstrap framework. Then I implemented the homepage and blog pages on WordPress for easy management in the future. Visit The Website

    Team Intro
    Testimonial from Daniel (Video)

A bit of history

Echo Freelance was established in 2008 by then teenage freelancer Adeel Ather.

Adeel started out designing websites and brands for friends and family. When he realized he had a knack for it, he decided to make it to his career. He took it upon himself to learn other skills, such as 3-D Studio Max, Adobe After Effects, and other animation and video graphics. This provided him with an alternative source of income. After two years of being engrossed in 3-D graphics, Adeel decided to focus more on web designing, and hence launched Echo Freelance. Traction belt, and soon enough he brought two members onto his team.

"It came down to one particularly bad week when I only had $250 of credit on my credit card. I decided to use it on paid backlinks to help push up search engine rankings of EchoFreelance.com. I was able to buy a dozen paid links over a period of a few weeks, but this didn't translate into better rankings or more business. One night at 2am, tipping it down, I was on the phone, soaked to the bone, to one of my team members moaning that I wasn’t going to continue working as a freelancer anymore!"

Not long after that incident, Adeel sold some assets, such as his car, hired three freelancers, was able to make his rent payment, and even pay himself.
A friend of Adeel joined the team at Echo Freelance, and willingly took on the lead role of SEO administrator. Grateful for her contribution, Adeel welcomed her and now, four years later, Echo Freelance is at the top of their game with web design and marketing, ranking as one of the lead teams of freelancers worldwide.

*Update: I've started my solo career now and all the team members are also working in their individual capacity for different firms. I'm available for part-time or full-time freelance hiring. Email me if you need my input in your digital projects: adeel@echofreelance.com

Leadership skills

Before starting my solo career, I was working as a Team Lead for six years. Here is a video intro of the team I used to lead:

My team of freelancers
I used to lead a team of web designers, programmers, and SEO specialists. I lead them for six years and then last year I started my solo career. Here is the video we recorded a couple of years back!

What Makes Me Different?


My clients are well informed throughout the process. They are continuously made aware of progress made and what is left to be done.


As a perfectionist, I'm very meticulous about the work I do. Each client's project is a combination of aesthetically pleasing and contains quality content.


All of the websites we build are based on efficient designs that work best for my clients' needs.